About

(Her)-Story

From a young age, Beena, the visionary behind Ricacha, nurtured her innate sense of fashion. At just 18, she embarked on her first professional journey in the fashion world, working at a renowned jewelry store in Hong Kong. This experience sharpened her eye for quality and deepened her appreciation for style.

Life soon took a different turn, as Beena got married and became a devoted mother to three children, putting her fashion aspirations on hold. However, in 2007, the spark to reenter the industry reignited, this time, with a focus on luxury handbags. Ricacha was born, offering designer-quality handbags in exclusive, limited editions. For five vibrant years, Ricacha made its mark, but the demands of life shifted Beena’s priorities, and the brand went quiet. *Even today, Beena still carries her cherished Ricacha handbags.

After 11 years of silence, Ricacha made a bold comeback, this time evolving from luxury handbags to an exquisite line of high-quality silver jewelry. Handcrafted in various countries across Asia, Ricacha is now a symbol of variety, durability, and unique design. Beena, with her passion reignited, personally selects and customizes each piece, allowing her fashion-forward spirit to shine through once more.

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